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Diagnose → Systemize → Teach
How advisory work, productized tools, and speaking reinforce each other — and why the order matters.
Speak
Talks on marketing systems, AI-enabled advisory, and productizing expertise — drawn from 25 years of building growth engines and teaching teams how to run them.
Bio
Jason Kuperman is a marketing systems architect. He diagnoses what's broken in growth engines, decides what to rebuild by hand versus turn into a system, and teaches the method to teams and audiences who need both clarity and craft.
Trained as an architect, he spent 25 years between brand, product, and digital at TBWA\Omnicom and as Chief Product Experience Officer at OUTFRONT Media, and mentors deep-tech founders through NSF I-Corps. That range shows up in how he talks about growth: structure first, then story, then the operating system that keeps both honest.
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Topics
Working titles — refine or replace with your locked topic list.
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How advisory work, productized tools, and speaking reinforce each other — and why the order matters.
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Treating growth like a designed system: what to inspect first, what to rebuild by hand, and what to automate.
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Where AI actually moves client work forward inside agencies — and how to tell signal from slideware.
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Turning what you do by hand into something a team (or a tool) can run — without hollowing out the craft.
Booking
Conferences, agency offsites, founder forums, and internal leadership summits. Start with the contact form — we'll match format, audience, and topic.
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